They give you access to a bunch of flashy websites about the company and its products. You attend motivational calls every week and you are really pumped up.
After a few weeks of annoying your friends, family and co-workers with your MLM deal, with nothing to show for, you decide to jump on the Internet and start your online lead generation adventure.
Yeah baby…you need leads and you’re going to get them online by the truckloads. After all, thousands of people are making so much money on the Internet. It’s time for you to claim your fair share.
So you put your MLM Company’s flashy websites in as many Social Networking sites as possible, you send emails to your new friends on those sites with a link to your company’s site and tell them about how the products can help them grow hair, lose weight, or live to 100.
After a while you realize that nobody gives a hoot about you and especially about the greatest MLM ever created that you are pitching.
Welcome to the real world my friend!
You’ve just experienced the biggest problem that 98% of network marketers have in building their MLM business.
In case you’re wondering, the problem I’m talking about is simply the lack of sufficient skills to generate MLM leads on a consistent basis.
An MLM Lead Generation System is a must
Let me tell you what 98% of MLM distributors are doing wrong and that way you’ll see that, if that’s what you’re doing, maybe you got a problem. And after I show you what the problem is, I’m going to show you how to correct it.
Would that be okay with you?
Perfect.
Maybe you have noticed this but when you’re online you see everybody that’s in MLM, they all do the same thing. They’re all advertising their MLM business. And they’re advertising their business to network marketers.
So pretty much you’re you use the websites provided by your company and when you advertise people get to see all about your company right there.
Well, that’s what 98% of all network marketers that want to bring people into their business on are doing the Internet.
If somebody were to pitch you his or her business in the same way, would you be interested?
After all you’ve got a company, you love your company…so you’re not about to look at their company…you might be curious about what the deal is but that’s about it. You’re not going to get into it. So pretty much everybody that you’re advertising to have a company and they’re not interested.
Now we also know that 98% of all network marketers out there is eventually going to fail at MLM and some sooner than others. In fact, most of them are going to fail at several different MLM companies.
Why You Need an MLM Lead Generation System
When an MLM distributor is really happy with his or her recently joined network marketing company, they think they have the world’s greatest company. After all, it was their choice, they chose that MLM company, they think it has great products, a great compensation plan, great people to work with…that’s kind of the situation we were describing above…your situation.
Okay. So you’re thinking you’ve got the best, everybody you’re marketing to think they’ve got the best MLM company…can you see that it’s not looking real good for you?
As you know most of these network marketers are going to fail because they’re advertising to people who have no interest in their company at all. And as they’re going along towards this failure, they’re going to reach a point when they say: “Hey I love my company, I need help!”
So you need to have an MLM lead generation system that offers help to these people at that precise point in their MLM experience.
They tried everything their upline is telling them, nothing is working so they need help and you offer them help through your lead generation system. And of course, they will jump on your offer.
So your MLM lead generation system allows you to talk to people and to start building a relationship with them right now, long before anybody else out there gets a chance to talk to them. And this is because the person is not looking for a business, but for help.
We also know that bad things happen all the time in the MLM industry. Companies go out of business, distributors quit, and compensation plans are changed to the detriment of distributors, just to name a few. If the person you’ve been building a relationship with experiences any of these problems, they will be looking for a new company. And who do you think they will call first to ask him/her: “Tell me what are you doing?” :-)
I hope you understand the importance of having a lead generation system to help you build relationships with people.
Cheers,
~M
